HDFC Bank Parivartan covers
298 border
villages
under rural development initiatives
Aligned
with national development goals outlined in Border Area Development Programme
and Vibrant Villages Programme
Mumbai, April 16, 2025: HDFC Bank, India’s largest private sector bank, under its CSR arm Parivartan, has covered 298 border villages across the country under its rural development initiatives.
These clusters of
villages are located in border areas of Assam, Arunachal Pradesh, Bihar, Gujarat,
Himachal Pradesh, J&K, Ladakh, Rajasthan, Sikkim, Uttar Pradesh, and Uttarakhand.
The Bank plans to extend its reach to 150 additional border villages in
the years to come. These
initiatives are aligned with national development goals outlined in the
Centre’s Border Area Development Programme and Vibrant Villages Programme.
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Border area villages along
the northern and northeastern Himalayan regions and the western desert
stretches often grapple with unique challenges including difficult terrain,
restricted access to essential services and economic vulnerabilities due to
their remote locations. Parivartan has impacted the lives of approximately five
lakh individuals in these areas through targeted need-based interventions.
The Bank implements two key types
of projects in these areas:
1) Holistic
Rural Development Programme (HRDP): This approach focuses on clusters of
15-20 contiguous villages over a span of 36-48 months. It integrates multiple
aspects, including rural development, education, skill development, financial
inclusion, health & hygiene, and natural resource management.
2) Focused
Development Programme (FDP): This initiative targets specific areas of
intervention, achieving concentrated impact in one sector.
HDFC Bank’s Parivartan
initiative is committed to strengthening rural communities across border areas
such as Lower Dibang Valley and Shi Yomi in Arunachal Pradesh; Baksa and
Udalguri in Assam; Kishanganj, West Champaran and Madhubani in Bihar; Banaskantha, Kutch, and Patan in Gujarat;
Ladakh; Chandel in Manipur; East Jaintia Hills in Meghalaya; Fazilka and
Pathankot in Punjab; Barmer in Rajasthan; Gyalshing West and Pakyong in Sikkim;
Pilibhit in Uttar Pradesh; and Chamoli in Uttarakhand.
Speaking about
the initiative, Mr. Kaizad Bharucha, DMD, HDFC Bank said, “We are
committed to creating meaningful impact in India’s border villages by providing
access to technology-enabled education, improved agricultural productivity,
renewable energy, and livelihood opportunities. By aligning with national
development goals, we collaborate with local communities, NGOs, and government
bodies to build stronger, self-reliant, and vibrant communities that contribute
to India’s economic and social fabric.”
“A holistic
approach to rural development is not merely desirable, but an absolute
necessity, especially in border areas.” said Nusrat
Pathan, Head – Corporate Social Responsibility at HDFC Bank. “We ensure
that progress in one sector reinforces and amplifies positive outcomes in
others, thereby maximising the impact of our interventions.”
About HDFC Bank Parivartan
HDFC Bank Parivartan is the umbrella under which the Bank drives its social initiatives, touching millions of lives across India through programmes focused on rural development, education, skill development and livelihood enhancement, healthcare and hygiene, financial literacy, and natural resource management.
