Bajaj Finance Ltd. turns up new year's excitement with
Digital Fixed Deposit experience @ upto 8.85%
- Comparatively higher rate of 8.85% offered on deposits booked through Bajaj Finserv App & Website
- Encourages depositors to think digital-first with frictionless journeys
Pune/Mumbai, January 3, 2024: Bajaj Finance Ltd., part of Bajaj Finserv, one of the country's largest financial services groups, today announced the launch of Digital Fixed Deposit (FD), offering exclusive rates of up to 8.85% on deposits booked via its App and Website.
Coinciding with the turn of the year, the Digital FD transforms the saving experience by encouraging customers to use digital and assisted digital mode to book deposits. The journey on the Bajaj Finserv app and website is simple, safe and seamless with near-instant FD booking.
Effective January 2, 2024, Bajaj Finance is offering upto 8.85% per annum to senior citizens for a tenure of 42 months for FDs booked on the Bajaj Finserv App and web. Depositors below 60 years can earn up to 8.60 per cent per annum. The revised rates will be applicable on fresh deposits and renewals of maturing deposits of up to Rs 5 crore for tenure of 42 months.
Sachin Sikka, Head – Fixed Deposits & Investments at Bajaj Finance, said, "Our frictionless processes, attractive interest rates and customer-friendly policies define consumer experiences with Bajaj Finance FDs. The 2x times growth of our deposit book in 2 years is also a testament to the trust customers place in the Bajaj brand. Our FDs now enable depositors to think digital-first. It is built as a simple end-to-end digital journey with higher interest rates available exclusively on the Bajaj Finserv App and Web. It brings the FD opening experience into the digital age."
Sachin Sikka, Head – Fixed Deposits & Investments at Bajaj Finance
Bajaj Finance has 76.56 million customers with 44.68 million net users on its App platform as on September 30, 2023. The Bajaj Finserv App is the 4th most downloaded app in the financial domain on Playstore in India as per data.io report.
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