11th Exclusive
Philips Light Lounge in Chennai inaugurated by Harsh Chitale, CEO, Philips
Lighting - South Asia
Philips Lighting India, the country’s leading
lighting solutions company, today inaugurated its 11th Philips Light Lounge in
Chennai. Located at Nungambakkam High Road in Chennai,
the new Light Lounge is an exclusive branded retail store for the entire home
lighting range by Philips. The store was inaugurated by Mr. Harsh Chitale, CEO,
Philips Lighting - South Asia.
With a diverse range of world-class home lighting concepts,
Philips caters to different décor styles like modern, heritage, classic or
vibrant and different applications like downlights, wall, pendants, etc.
In
addition to the newly launched stylish and connected LED range, Philips Light
Lounge is an experience zone which gives customers a ‘see, touch and feel’
experience in an interactive manner.
Philips is at the helm of the lighting industry in the country, and enables enhanced lifestyle for
its consumers by offering a diverse range of over 800 world-class home
decorative lighting designs and concepts.
Philips is bullish about its plans to consolidate its retail
presence and market leadership in South India and this new light lounge in
Chennai is a step in that direction. The Philips range of LED lighting solutions have been designed keeping
in mind the lighting requirements of Indian consumers, home décor trends in the
country and also the emerging concept of connected ambient lighting. LEDs are
currently a major contributor in the growth of Indian lighting industry, rising
at a CAGR (computed annual growth rate) of 45.53%. Philips with its
award-winning portfolio of LED solutions is attempting to steer this very
growth to the next level.
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| - Harshavardhan Chitale, CEO, Phlips Lighting - South Asia, inaugurating the new Light Lounge in Chennai |
Commenting on the inauguration, Mr. Harsh Chitale, CEO, Philips Lighting, South Asia, said,
“Our data shows that the south market, especially Chennai has consistently witnessed
tremendous response and fast adoption of sophisticated LED lighting and newer
concepts of connected lighting. In response to this consumer demand, we are
channelizing our focus to ensure that we make our products readily available to
consumers."
"This light lounge is being set-up by one of our oldest
and strong partners in Chennai – Mahaveer Electricals. They also brought to
Chennai consumers and tech enthusiasts the first ever interactive lighting experience
center – LightNEXT in Chennai in 2012”, Mr. Chitale further added.
Philips differentiates its offerings through innovation in
design, energy efficiency and application of its global lighting application
expertise. The product range starts from a price of INR 575 and extends up
to INR 60,000. With the launch of the newest Philips Light Lounge in Chennai,
the company now has more than 121 Light Lounges in India, in addition to Light
Shoppes in the country.
Philips Light Lounge is located at
Ispahani Centre, Ground Floor, Nungambakkam High Road, Chennai - 600034.
About Royal Philips
Royal Philips (NYSE: PHG, AEX: PHIA)
is a diversified health and well-being company, focused on improving people's
lives through meaningful innovation in the areas of Healthcare, Consumer
Lifestyle and Lighting. Headquartered in the Netherlands, Philips posted 2014
sales of EUR 21.4 billion and employs approximately 108,000 employees with
sales and services in more than 100 countries. The company is a leader in
cardiac care, acute care and home healthcare, energy efficient lighting
solutions and new lighting applications, as well as male shaving and grooming
and oral healthcare. News from Philips is located at www.philips.com/newscenter.
For further information, please contact:
Krishna Moorthy - 9442191717
Avian Media, Chennai
Disha
Agrawal
Corporate
Communications, Philips Lighting India
Tel: 0124-4606255/
09582210543
E-mail: disha.agrawal@philips.com
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