JAGO GRAHAK JAGO-TALENT COMPETITION FOR YOUNG CONSUMERS

JAGO GRAHAK JAGO-TALENT COMPETITION FOR YOUNG CONSUMERS
IN SELECT DISTRICTS OF TAMIL NADU

 organised by
Ministry of Consumer Affairs, Government of India
in association with
Consumers Association of India, Chennai




Venue: P.S.Higher Secondary school, Mylapore                                   Date:21.02.2015

Consumers Association of India (CAI) was entrusted this pilot program to take the message of “Jago Grahak Jago” to the maximum grass root level through students of high and  higher secondary education.

Smt Kalyanai Rajaraman was appointed as the Project Director.


This pilot program was conducted in 8 districts distributed in 4 regions of Tamil Nadu
            Region             Districts

·          East                  Nagapattinam, Thiruvarur
·          West                 Coimbatore, Erode
·          North                Kanchipuram, Thiruvallur
·          South                Tirunelveli, Madurai
The following contests were planned among the students of 8th, 9th and 11th standards studying in Government and Other Schools in the above 8 districts.
Four different contests were conducted with the following titles
Category of contest
Title of contest
Elocution Contest
A reported  Consumer case
Essay Writing
Safe Drinking water
Drawing contest
Prevention of air pollution
Special Drawing
Clean India


The medium of contest was Tamil .
           

           
Eight coordinators and four Nodal officers were appointed to monitor the progress of the  programs in detail.

Intimation letters were addressed to all schools in 8 Districts through post and in person.

The coordinators in consultation with officials of education department at districts, arranged for school level contests and  each  school nominated one winner to represent their school in each category of contest. All the  winners from the  school were directed to meet in groups at a selected school to participate in the  taluk level selection.

ELOCUTION CONTEST
This elocution contest was included not only to hunt the talents of students but also to provoke the thought that consumers have rights as well as responsibilities in their day to day life. Hence, the core theme of the title “Jago Grahak Jago” was brought out in the form of a real life incident during the oration.
A success story of an informed consumer on the deficiency of a product or service was recommended to be  the topic for oratorical contest.
DRAWING CONTEST
One of the rights of the consumers was “Right to Safe Environment”. It gained significance in today’s life, since Air, water and land are polluted by human activities, which lead to increase in Non Communicable Diseases. Most of the pollution could have been avoided if all the consumers felt the social responsibility vested and expected from them. Hence prevention of air pollution was allotted for drawing contest. Best drawings are displayed for views observation.

ESSAY WRITING
Now most of the cities and even villages face shortage of drinking water. Population explosion, failure of monsoon, disputes in water  sharing, irrational use of available water etc., resulted in water shortage. It is  high time that all students must be made to understand the  need to conserve and keep  water free from contamination. Students were directed to write an essay of safe drinking water.

SPECIAL DRAWING CONTEST ON THE TITLE – CLEAN INDIA
This contest was included to high light the Prime Minister’s Clean India Campaign at student’s level.
Some of the best drawings outlined by students are displayed for observation by all.

Winner of Special Drawing:
1.     Selvan. K.V.Pradeesh, Jayarrajesh Matriculation Hr.Sec.School, Thisaiyanvillai, Thirunelveli
2.     Selvan. R.Gopi, Jaiopal Garodia Govt Hr Sec School, Madhavaram, Thiruvallur
3.     Selvi. M.Suvedha, S.S.K.V. Matriculation Hr. Sec. School, Kancheepuram

Breakup details of students participation in different contests are attached separately.

Best entries were selected by an expert team.     

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